In the play the network wants to cut the Max Prince Show from 90 minutes to an hour, because it’s getting less popular. One reason is discussed: the television audience isn’t just New York anymore. The reach of television is growing—New York was its biggest audience, but new technologies enable broadcasters to reach farther into the Midwest and South. The urban-oriented humor wasn’t translating. There’s reference in the play to more popular shows being Leave It To Beaver and Father Knows Best.
But the play is set in 1953, and in fact these changes were a little further in the future, and didn't seem to influence the fate of the always popular Your Show of Shows. 39 original shows a year, each one live for 90 minutes, were broadcast from 1950 to the end of the 1954 season, on NBC every Saturday night from 9 p.m. to 10:30. Your Show of Shows ended partly because its stars wanted to do different shows. According to Larry Gelbart and Carl Reiner, Sid Caesar himself wanted to do an hour show that concentrated on comedy, with less “jumping” as he called it, which meant dancing, or musical numbers in general. These were prominent on Your Show of Shows.
|Nanette Fabray and Sid|
But The Imogene Coca Show never found a stable identity, changing from a sitcom to a comedy sketch show back to a sitcom with an entirely different premise, all in one season. It wasn’t renewed for a second. Caesar’s Hour prospered however, and in 1956 moved back to Saturday night.
It was a hit series for several years, but Caesar reportedly saw the writing on the wall when The Lawrence Welk Show (which started in 1955) started getting higher ratings. Caesar's Hour ended its run in May 1957 (before Leave It To Beaver had begun.)
The Sid Caesar writers' room has become so legendary that the writers and the shows are routinely mismatched and remembered together. The play preserves some aspects, and neglects others. The physical set prescribed for this play is based on Neil Simon’s memory of the actual writers room for one of the Caesar series, which Sid Caesar praised for its accuracy on the original Broadway production’s opening night. The production I saw didn't attempt to mimic one of the actual room’s characteristics: the 39 or so pencils stuck in the acoustical tile ceiling, sent there by frustrated writers.
But the play doesn't fully give the flavor of what the experience might have been like for the writing staff. Just imagine the work week before each show aired on Saturday: Some of the show's regular features could be planned as early as the previous Friday, Lucille Kallen said, with writing started over the weekend. But basically the writing started on Monday, and had to be finished by Wednesday. For Caesar’s Hour, that meant four or five sketches.
Thursday the cast would get the show on its feet, and Friday they would do it for the director. Saturday was intense. The whole show would be done three times before air. The first time for blocking, the second a smooth rehearsal where cuts for time and changes were set, the third was full dress. Then it was done live for broadcast. Eventually it would be done once again, for broadcast to the West Coast. Then Sid Caesar would take everyone out, usually to a place called Danny’s Hideaway, for a Bacchanalian feast. Then they’d have Sunday with their families. But basically, the show was their life.
|Carl Reiner based The Dick Van Dyke Show partly|
on working for Sid Caesar